The Innovation Equation: (C + Ap + Im) = In


By J. William DeMarco

Innovation = Curiosity + Appreciation + Imagination

Came across this equation a good while ago… placed it on a 3×5 card and reflect on it often–probably deserves some deeper thought.

Innovation distinguishes between a leader and a follower.”
– Steve Jobs

Curiosity is an emotion related to natural inquisitive behavior such as exploration, investigation, and learning. As this emotion represents a drive to know new things, curiosity is a major driving forces behind scientific research and other disciplines of human study.

By appreciation, we make excellence in others our own property.
– Voltaire

appreciation [əˌpriːʃɪˈeɪʃən -sɪ-]
1. thanks or gratitude
2. assessment of the true worth or value of persons or things
3. perceptive recognition of qualities, as in art
4. an increase in value, as of goods or property
5. a written review of a book, etc., esp when favourable

Imagination … is more important than knowledge. Knowledge is limited. Imagination encircles the world.” – Albert Einstein

Imagination is an effort of the mind to develop a discourse that had previously been known, a development of a concept of what is already there by the help of our reason, to develop a results of new thinking.” The common use of the term is for the process of forming new images in the mind that have not been previously experienced with the help of what has been seen, heard, or felt before, or at least only partially or in different combinations.

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