The Nearest Alligator Is Not the Biggest: DeMarco Banter

On the American inability to distinguish the imminent from the existential An old bit of frontier wisdom says to prioritize the alligator nearest the boat. That advice works when the alligators are of roughly equal size. It fails catastrophically when the small alligator in front of the boat is a distraction from the much larger …

Shadow Strategy: The Enduring Challenge of Gray War: Implications for Air and Space Power (DeMarco Banter)

Drafted 4 May 2025 Shadow Strategy: The Enduring Challenge of Gray War: Implications for Air and Space Power Thankful for National Defense University's Prism Journal for publishing this article. Here is the original piece prior to edits The contemporary global security environment is increasingly characterized by competition and conflict that falls short of traditional armed …

The Quiet War Within: Leon Festinger and the Architecture of Self-Deception: DeMarco Banter

There is a tendency, particularly within military and strategic communities, to locate failure externally. We point to adversaries, to resource constraints, to political incoherence, or to the friction inherent in complex systems. These are all real. But they are not sufficient. The more dangerous failureโ€”the one that precedes operational collapseโ€”is internal. It is cognitive, psychological, …

What Cognitive Warfare Actually Looks Like: DeMarco Banter

A distorted mirror, an Axios article, and the battle for orientation I read an Axios article the other morning that stuck with me longer than I expected. Not because it was particularly dramatic, but because it triggered a simple question:ย if what the article suggests is true, do people actually realize what they are looking at? …

The Kill Line: Strategy in an Age of Thresholds: DeMarco Banter

Modern strategy is increasingly about thresholds rather than targets. In Chinese video-game culture, the kill line refers to a simple mechanic: the point at which a characterโ€™s remaining health is so low that any additional hitโ€”no matter how smallโ€”results in elimination. Above the line, mistakes are survivable. Below it, they are terminal. Recovery is no longer possible. …

When You Are Not Magnificent, Do Not Perform Magnificence: DeMarco Banter

Leadership requires confidence. It doesย notย require believing we are magnificent. In fact, Iโ€™d be worried about any leader who genuinely thought they were. Thereโ€™s a line in the song Holocene by Bon Iver that captures a truth most leaders eventually confront: โ€œI was not magnificent.โ€ That line isnโ€™t self-criticism. Itโ€™s scale awareness. There are moments in leadership when …

Fighting the Good Fight: Humiliation, Orientation, and the Tragedy of Institutions: DeMarco Banter

โ€œFighting the good fight is mostly a series of humiliations.โ€ โ€”ย Unknown congresswoman,ย Fallout, Season 2 I donโ€™t know how many are watching Amazon Primeโ€™sย Falloutโ€”call it a guilty pleasureโ€”but one throwaway moment lands harder than most prestige television monologues. As an unnamed congresswoman is physically ejected from a New Vegas casino, stripped of status and relevance in …

The Industrial Web Is Dead. Long Live the Cognitive Web. Rethinking Victory in the Digital Age: DeMarco Banter

In a hardened shelter at a forward operating location in the Indo-Pacific, a B-21 Raider crew runs through final pre-flight checks. The mission is straightforward by contemporary standards: penetrate contested airspace and neutralize a critical node in an adversaryโ€™s anti-access network. The aircraftโ€”stealthy, networked, and exquisitely lethalโ€”represents the apex of American airpower. The mission is …

Punk as Strategy: How Institutions Adapt When Authority Lags Reality–DeMarco Banter

Punk did not begin in 1976 with a sneer, a safety pin, or aย Sex Pistolsย B-side. Those were sparks, not origins. Asย Chris Sullivanย argues in a recent essayโ€”and expands powerfully in his bookย Punk: The Last Wordโ€”punk is not a genre, a haircut, or a moment in British cultural history. It is a mindset. A way of confronting …

Nothing Changes On New Years Day: DeMarco Banter

For years, I have posted this EVERY NEW YEAR'S--and I started thinking, does it mean anything new now? New Yearโ€™s Dayย has aged remarkably well precisely because it was never about a calendar flip. It was always aboutย the tension between symbolic moments and structural realityโ€”a problem leaders, strategists, and innovators are still wrestling with. Every New …